Head of Sales

IntuiTap Medical is a revolutionary medical device startup eliminating the guesswork, frustration, and pain from spinal needle placements. Our novel device, VerTouch, is a handheld, easy-to-use device that combines tactile imaging and needle placement to enable accurate placement of needles for lumbar punctures, epidurals, and spinal anesthesia.

We are seeking a highly motivated and experienced Head of Sales to lead the successful launch of our innovative medical device into the emergency medicine, neurology, and anesthesiology clinical settings. This will be a missionary sales role, driving a shift in purchaser and user mindsets, and challenging traditional approaches within the industry. As Head of Sales, you will be responsible for closing the company’s first sales contracts, managing clinical advisors and KOLS, driving revenue growth, and helping the leadership team position the company for a successful exit. This is a player-coach role with the opportunity to take the lead in establishing sales leads and closing contracts while building and forming the sales team.

Principal Responsibilities

• Develop and execute a comprehensive sales strategy for the novel VerTouch device.

• Lead sales activities including prospecting, client meetings, and negotiations.

• Navigate the sales and value analysis processes within target health groups and clinical settings.

• Set sales goals to target and penetrate key markets and customer segments.

• Develop and execute training plans for sales reps and end-users to ensure effective use of the product.

• Build and manage high-performing sales team to achieve sales goals and meet our revenue targets.

• Leverage existing networks to develop relationships with key stakeholders and decision makers, including clinical advisors, hospital executives, professional societies, and value analysis committees to drive sales and adoption of the product.

• Identify new market opportunities, assess the competitive landscape, and provide recommendations for market expansion and product positioning.

• Collaborate with cross-functional teams, including R&D, regulatory, quality, and manufacturing, to ensure a successful launch and ongoing commercial success.

• Provide regular sales forecasts and contribute to the development of annual sales budgets and financial plans.

• Monitor sales performance metrics, analyze data, and generate reports to track progress towards sales targets and identify areas for improvement based on customer feedback.

• Stay current with industry trends, competitor activities, and clinical changes to inform strategic decision-making and optimize sales strategies.

• Participate in industry conferences, trade shows, and networking events to promote company products and build strategic partnerships.

Qualifications

• Bachelor's degree in business, marketing, or other related field. MBA is preferred.

• Demonstrated success driving revenue growth and achieving sales targets for novel medical devices.

• Minimum of 10 years of experience in sales roles within the medical device industry, including start-up/small business experience.

• Experience selling in emergency medicine, neurology and/or anesthesiology is strongly preferred.

• Experience selling non-capital medical equipment, combined disposable/reusable products strongly preferred.

• Experience presenting to value analysis committees and working with professional societies.

• Strong network and existing relationships with key stakeholders in the medical device industry.

• Knowledge of regulatory requirements and compliance in the medical device industry.

• Exceptional communication, negotiation, and interpersonal skills, enabling effective relationship-building and influencing key decision makers.

• Excellent leadership skills, enabling inspiration and motivation of a sales team.

• Strategic thinker with a deep understanding of market trends and competitive dynamics and the ability to translate insights into impactful and effective sales strategies.

• Experience developing and executing training plans for sales representatives and end-users, ensuring effective product utilization and customer satisfaction.

• Basic clinical domain knowledge in the areas of anesthesia, neurology or emergency medicine preferred.

• Ability to thrive in a fast-paced startup environment.

How to Apply:

To apply for this position, please submit your resume and cover letter, highlighting your relevant experience and qualifications, to IntuiTap’s CEO, Jessica Traver: jtraver@intuitapmedical.com.

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